Experience

mozu enables a realistic simulation of your mobility solution.

Stakeholders and participants in your study can immerse themselves in your mobility world at VR stations or on our video wall; it is even possible to make changes to the design. This interactive exploration can also take place in groups.

In the immersive simulation, study participants and stakeholders can experience your mobility solution from different perspectives and evaluate it against the backdrop of their own previous experiences. If you’d like a more direct exchange with your stakeholders, workshops moderated by our mobility researchers provide a platform for this. At the same time, the behaviour observed and measured within the mobility environment provides deeper insights into the impact of your concept.

These targeted experiments, which vary different influencing factors, thus guide your planning process and help avoid misguided investments.